As they are dependent on both retail sales and distributors to grow their business, Xyngular’s primary use case was forecasting and preventing customer churn. Previous investments in BI provided valuable insight but lacked the diagnostic capabilities necessary to understand why customers left as well as the predictive capabilities to test the efficacy of various hypothetical retention efforts.
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The only downside of using Kraken is once you start, you never want to stop analyzing! I truly did not have one moment when using this tool where I felt as though Kraken fell short of my expectations.
Amazing Tool and Support Team!!
Great team & great AutoML
The ease of using Kraken is next level, but when we saw the results and helpfulness of the support team we were completely blown away! Not only is Kraken one of, if not the, best tool in the ML space, but the support team dedicated to our companies success was and is always happy to help and so knowledgeable on not only their own tool but also on the details behind the Machine Learning outputs and definitions.
The platform is intuitive and Big Squid’s support is second to none. We had Kraken delivering game-changing insights after about a day of work from our BI analysts without a background in ML. The speed to stand up a new pipeline from data-to-predictions is incredibly fast, and it’s allowed us to learn, iterate, and deploy quicker than I’d previously thought possible.