In order to increase customer retention, USCCA needs to first understand
the causes of customer churn by identifying patterns and isolating
common attributes. This is also the approach they need to take to improve
the quality of their inbound leads. By segmenting out their most loyal
customers, they can identify qualities these customers share, and then
adjust their marketing to target these ideal customers.
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We have solved business problems related to media broadcasting industry and Kraken has proved it’s worth by giving us meaningful insights on our audience viewing patterns and predicting ratings performance.
Kraken provides powerful solutions in a simple format. With Kraken you can deep dive and find more than just automated ML you can help your analysts find deeper connections in the data.
Hands down a one of a kind tool and staff, if you have not considered trying Kraken for your company or team, make the commitment. Kraken will not disappoint you!!
Users can easily connect to data, pick which data to use in the model, see model metrics, and export results. It’s incredibly easy to make edits to the model or run new data through (with no coding and no variables to keep track of!), and we’ve been able to create a data pipeline to really streamline the process from source data to predictions.
Amazing Tool and Support Team!!